Website Audit
We first perform a SEO audit. This preparation allows us to review your website, learn areas of improvement, and research the competition.
Keyword Research
We make sure to choose the keywords that most align with a website’s intended audience.
On-Page Optimization
Communication is vital for the success of your SEO website improvement. We dedicate prompt and timely communication with you to provide assurance.
Analytics Tracking
This is your business, and we deliver data to you regarding any of the website SEO services and results. We share the information on all reports and audits.
Link Building
The strategy behind this is to develop a path from outside sources exactly back to where you want them. . . your web page.
Content Creation
The titan search engine known as “Google” places a lot of weight on quality and consistent content for rank placement. Hence, content creation and publishing is one of the pillars of SEO strategy.
Our approach
At our Dexcloud Digital Agency, we take pride in creating content that not only stands out in a feed but is also proven to drive results. As a team of award-winning designers, developers, and content strategists, we are always pushing to set this year’s trends in graphic design.
From websites to paid ads, from print to digital, our team creates assets across platforms and mediums in order to build awareness and grow your business. Our graphic design agency capabilities also include brand identity, including logos, packaging, and more.
SEO Process
Our process is proven to be successful in the field of brand building. Partners work with us for the expertise and reliability we have shown.
1
Understanding Requirement
During this stage an interview will be conducted with the client to get an understanding of what is required for the project.
2
Set Up Search Analytics
Set a baseline for their search position include those offered by Google and Bing. Below, we offer a step-by-step guide to track your domain using one of these analytics tools.
3
Research
Keywords are at the heart of a strong SEO campaign. These are words or phrases that searchers plug into a search engine like Bing or Google that bring them to your site.
4
Publish Optimized Content
crafting high-quality content that will make up a heavy portion of your content marketing strategy
5
Analyze Your Backlinks
Search engines prioritize content that is valuable to the end-user. Google has even established loose criteria to assess value, the EAT principle: expertise, authority, and trustworthiness. Backlinks (links from other websites to your own) help establish your EAT. Links from high-authority, high-traffic domains are the most valuable and worth pursuing as part of your digital marketing strategy.
6
Explore Technical Issues
Content aside, your DIY SEO strategy also needs to take technical issues into account. For example, you should make sure you’re using HTTPS, a known ranking factor in search engines.
Page Optimization
Why is page speed important? Page speed is probably the purest of SEO factors, because addressing loading times improves your rankings, your user experience and your conversion rate too. It’s a rare example of an SEO measure that is a win for absolutely everyone!
Before
After
Backlink Optimization
We are a vastly experienced full-service branding agency that has helped hundreds of brands find their identity, craft the perfect packaging, plan a full-scale brand strategy and easily win at naming processes. We have worked with clients from almost every vertical and industry.
Local SEO
Clever strategies to boost local visibility. If your business operates locally, has multiple stores, or wants to attract a loyal customer base, it’s vital to foster your local presence online. We’re experts at promoting your business through the right channels to help local customers find you.
Local SEO is all about communicating to Google the local relevance of your web pages and website in general. This means utilising the various tools and techniques at our disposal to develop your local presence and show Google that yours is the business to serve local people when they require your products/services.
BENEFITS OF LOCAL SEO
Local SEO is important to any business which serves customers in a local area.
Whether you’re a service-based business operating in a catchment area or a physical establishment looking to get boots through the door.
We have extensive experience in helping local businesses to grow their brand locally and attract more customers in their target areas. Wherever you’re based, we can help you raise your profile. Get in touch to find out more.
Website Optimisation
Your website needs to represent your local profile and should include your address and references to local services and areas you serve.
Google My Business
This free tool from Google is an essential part of building your local presence, enabling you to manage your Google Maps listing, Knowledge Panel and more. Optimising your GMB profile builds your credibility and visibility in a number of areas.
Local Citations
The more times Google sees your business name and address written consistently across reputable publications online, the more it trusts your location and legitimacy in your target sector.
Local Link Building
Just as you want local people to be talking about your brand offline, it’s essential they talk about it online too. We’ll help you identify those opportunities to get local businesses and authorities talking about your company.
