PayrLink is a decentralized application powered by
Blockchain technology that works as a decentralized
third-party arbitrates transactions in a private manner
from very simple and highly complex ones. The result is
a private solution and secure escrow service that
renders ultimate judgements in a fast, inexpensive,
reliable and decentralized way.
Our goal was to establish a clear, friendly and trustworthy brand presence. The design needed to be simple, and the navigation easy to understand and create a linear & short user journey.
After receiving some basic brand guidelines (logo and colors), I had a free hand with my creative process, with some good input from the client. The outcome was a revitalized digital experience, focused on information architecture, consistent typography and bright colors.